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TRENDING TECHNOLOGY Photo Courtesy of Vertu SMARTPHONE STANDS OUT by Kevin Beyer In this new season of competing smartphones, it’s hard to sift through the flashy advertising and increasingly similar designs for a phone that truly makes a statement and offers a level of service that goes beyond how many signal bars you can get in the basement of a parking deck. Vertu, a luxury smartphone company in England, is here to offer you exactly that with their exclusive pinnacle device, the VERTU TI, a smartphone that incorporates extremely high-end quality materials, world-class design and an unparalleled level of service in the form of a personal concierge at your fingertips. Powered by an Android 4.0 operating system and a 1.7 gigahertz processor, the VERTU TI reacts fast. It looks delicate, but a polished lightweight titanium case, virtually scratchproof sapphire crystal screen and customizable leather exterior all come together to create an exceptionally durable phone for the truly elite. Vertu’s professional engineers and jewelers create each phone by hand to ensure that the high-end materials are put together with supreme precision. In fact, each phone is signed by the designer who assembled it. Even the acoustic sound system, developed in collaboration with the industry experts at Bang & Olufson, uses music recorded exclusively by the London Symphony Orchestra. However, the real standout feature of the VERTU TI is the Vertu Key, which gives you access to the Certainty, Life and Concierge functions. The Certainty feature helps safeguard your phone, its data and you, the customer. The Life feature offers ultra-customized access to elite benefits and local events, in whatever city you visit. The Concierge feature connects you to a dedicated team of customer concierge professionals who will attend to your every need. Whether it be securing a last minute fleet of limousines to pick up your party in downtown Hong Kong or having 10 white tigers delivered to your house at midnight, the Vertu Key Concierge team will handle every detail, 24 hours a day, from anywhere in the world. The limited edition VERTU TI is available at Vertu boutiques worldwide and is priced starting at $9,600. A recently released limited edition Ferrari version is priced at $16,000. 100 november/december 2013 southfloridaluxuryguide.com


SFLuxury_NovDec2013
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